Open to Senior Leadership Opportunities

Marwa Nossier

Strategic Product Leader

FinTech EdTech ERP Enterprise Oracle APEX

20+ years architecting transformative digital products that scale across markets. From securing SAMA regulatory approvals in Saudi Arabia to empowering 850K+ Oracle APEX developers globally — I turn bold vision into measurable, lasting impact.

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0+ Years Leading
0K+ Devs Served
0+ Certifications
0 Industries
Marwa Salah Nossier — Strategic Product Leader
SAMA Licensed Tamawal FinTech
Global Product 850K+ Developers
Product Strategy✦ FinTech Innovation✦ Agile Leadership✦ Digital Transformation✦ ERP Solutions✦ EdTech Products✦ Oracle APEX✦ SAMA Compliance✦ OKR & Roadmapping✦ Design Thinking✦ Stakeholder Management✦ Product Strategy✦ FinTech Innovation✦ Agile Leadership✦ Digital Transformation✦ ERP Solutions✦ Oracle APEX✦ SAMA Compliance✦ OKR & Roadmapping✦
WHO I AM

I Build Products
That Scale.

"The best products don't just solve problems — they reshape how people think about what's possible."
Marwa Nossier Marwa Nossier
20+ Years of Strategic Excellence
Connect on LinkedIn marwa-nossier-6a937133b

I'm a Strategic Product Leader with over two decades of proven excellence driving innovation and delivering transformative product solutions across the most demanding global sectors.

Currently leading product strategy for APEX ReportCraft (ARC) at 700apps — a platform that has become the go-to enterprise reporting solution for 850,000+ Oracle APEX developers worldwide. My career spans high-stakes roles across Egypt and Saudi Arabia, where I've secured critical regulatory approvals, built and scaled cross-functional teams, and consistently delivered measurable business outcomes.

I hold a proven track record across 7 industries including FinTech, EdTech, ERP, healthcare, government, telecom, and enterprise developer tools. My approach combines sharp business acumen with deep user empathy — and I bring both into every product decision.

Vision-First Thinking

I define the "why" before the "how" — always

Data-Driven Decisions

Every strategic move backed by evidence and insight

People-Led Leadership

High-performing teams that own their products

Regulatory Intelligence

SAMA-licensed. Compliance as competitive advantage

Industries
FinTech
EdTech
ERP
Dev Tools
Healthcare
Government
Telecom
CAREER JOURNEY

20+ Years of
Transformative Leadership

A track record of building, scaling, and delivering products that change industries

NOW Aug 2024
700apps
Current Role

Senior Product Manager — APEX ReportCraft (ARC)

700apps

Remote / Global  |  Developer Tools  |  Oracle APEX Ecosystem

Driving the complete product strategy for APEX ReportCraft (ARC), establishing it as the definitive enterprise reporting solution for Oracle APEX. Responsible for product vision, full roadmap ownership, go-to-market execution, community growth strategy, and competitive positioning in a global developer ecosystem of 850K+ users.

Growing and serving 850K+ Oracle APEX developers globally
Positioned ARC as the #1 go-to enterprise reporting tool
Owning end-to-end product roadmap, vision, and strategy
Building global developer community and product adoption
Oracle APEXDeveloper ToolsGo-to-MarketProduct RoadmapCommunity GrowthGlobal SaaS
Nov 2023 — Jul 2024
FinTech

Senior Product Manager — Head of Product

Tamawal FinTech Platform

Saudi Arabia  |  Financial Technology & Investments

Led all product strategy and vision for Tamawal, a cutting-edge FinTech investment and savings platform in the Saudi market. The crown achievement: successfully navigating Saudi Arabia's most complex regulatory landscape to secure the Saudi Central Bank (SAMA) license — the critical gate that unlocked the platform's market entry.

Secured SAMA (Saudi Central Bank) regulatory license — primary achievement
Led cross-functional product team end-to-end through market launch
Defined product-market fit strategy for Saudi FinTech sector
Aligned tech, legal, compliance, and business teams on unified vision
FinTechRegulatory ComplianceSAMASaudi ArabiaInvestment Platform
Mar 2022 — Oct 2023
Enterprise

Product Team Lead — Enterprise Products

DigiNation

Saudi Arabia  |  Government & Telecom Sector

Led enterprise product development collaborating directly with the Saudi Ministry of Transport and STC (Saudi Telecom Company). Managed complex, high-stakes product delivery for mission-critical government infrastructure — directly supporting Saudi Arabia's Vision 2030 digital transformation goals.

Ministry of Transport — enterprise solution delivery & roadmap
STC partnership — enterprise telecom product alignment
30% reduction in delivery timelines through process optimization
Led and grew cross-functional product team in KSA
EnterpriseGovernmentTelecomVision 2030Team Lead
Jan 2019 — Feb 2022
ERP

Senior Product Manager

EGYsystems

Egypt  |  ERP / Enterprise Software

Drove complete Agile transformation and innovation-led product strategy across the ERP product portfolio. Established structured product processes, introduced OKR frameworks, and built a culture of customer-first development — achieving landmark improvements in quality, productivity, and customer satisfaction.

70% increase in project quality — measurable, sustained improvement
40% productivity boost through Agile practices and team restructuring
Built and led high-performing cross-functional product team
Introduced OKR framework and product metrics culture
ERPAgileScrumOKRsProcess OptimizationTeam Building
Aug 2016 — Jul 2018
MIS

Senior Product Owner

Infocus-MIS

Egypt  |  Management Information Systems

Owned the full product lifecycle for enterprise MIS solutions. Championed user-centric development practices and introduced customer feedback loops that significantly elevated satisfaction scores and slashed time-to-delivery across the product portfolio.

45% increase in customer satisfaction scores
Significantly accelerated product delivery timelines
Introduced user research and validation practices
Product OwnerMISUser ResearchCustomer Success
2015 — 2016
Finance

Financial Systems Product Manager

TECVISION

Egypt  |  Financial Systems

Managed the financial systems product portfolio, delivering dramatic cost efficiencies through strategic product decisions, vendor management optimization, and process streamlining.

35% cost reduction achieved through strategic optimization
Strategic vendor management and contract optimization
Financial SystemsCost OptimizationVendor Management
2006 — 2009
Academic

Technical Team Lead

Scientific Computing Center — Cairo University

Cairo, Egypt  |  Academic Research & Computing

Led technical teams at Egypt's most prestigious academic institution, building the foundational technical expertise and leadership skills that would define a two-decade career in product excellence.

Technical LeadershipAcademic ResearchCairo University
MEASURABLE RESULTS

Impact That
Speaks for Itself

Numbers that tell the story of transformation — here are mine

0 K+
Oracle APEX Developers

empowered globally through APEX ReportCraft (ARC) — the product I lead at 700apps. ARC has become the go-to enterprise reporting tool in the Oracle APEX ecosystem worldwide.

SAMA
Saudi Central Bank License

Successfully navigated Saudi Arabia's most rigorous regulatory framework to secure full SAMA licensing for Tamawal FinTech platform — unlocking market entry

Tamawal · 2024
0%
Project Quality Increase

Delivered through innovation-driven processes, structured Agile frameworks, and relentless quality gates at every product stage

EGYsystems · 2019–2022
0%
Productivity Boost

Agile transformation and sprint cadences that enabled teams to deliver more with greater velocity and predictability

EGYsystems · 2019–2022
0%
Customer Satisfaction Increase

User-centric design thinking and deep customer empathy translated directly into measurable NPS and satisfaction improvements

Infocus-MIS · 2016–2018
0%
Cost Reduction

Strategic vendor management and operational efficiency initiatives delivered significant bottom-line savings without sacrificing quality

TECVISION · 2015–2016
0%
Faster Delivery Timelines

Streamlined delivery workflows and lean practices cut time-to-market significantly across government and enterprise product lines

DigiNation · 2022–2023
MY APPROACH

How I Think
About Products

Great products are not accidents. They're the result of relentless curiosity, disciplined thinking, and the courage to make hard calls with incomplete information.

Design Thinking — Product Strategy Approach
01

Start with the Problem, Not the Solution

I spend 80% of my time deeply understanding the real user problem before writing a single user story. Most failed products were excellent solutions to the wrong problem.

02

Data Informs, Judgment Decides

I'm data-driven but not data-dependent. Numbers tell you what happened — your judgment tells you what to do about it. I rigorously cultivate both capabilities.

03

Ship, Learn, Iterate — Relentlessly

Perfect is the enemy of shipped. I build fast feedback loops, learn from real users in production, and improve continuously. Speed of learning is the ultimate competitive advantage.

04

Teams Win. Individuals Don't.

My proudest achievements are the teams I've built and leaders I've developed. A great PM makes everyone around them better — that's the real multiplier.

05

Regulatory Complexity is a Moat

Having secured SAMA licensing and led products across tightly regulated sectors, I've learned that navigating compliance well isn't a constraint — it's a durable competitive advantage.

TOOLKIT

Skills & Competencies

A comprehensive toolkit built over two decades of product leadership across markets and sectors

Product Strategy

Product Vision & Roadmapping
Go-to-Market Strategy
Market Research & Competitive Analysis
OKRs / KPI Definition & Tracking
Product-Market Fit

Leadership

Cross-functional Team Leadership
C-Suite Stakeholder Management
Agile / Scrum Coaching
Executive Storytelling & Communication
Vendor & Partner Management

Design & Innovation

Design Thinking
User Research & UX Strategy
Customer Journey Mapping
Prototyping & Validation
A/B Testing & Experimentation

Technical Depth

Oracle APEX
ERP Systems Architecture
FinTech Compliance & Regulation
API & Integration Strategy
Google Analytics & Data Tools
Methodologies & Frameworks
AgileScrumKanban SAFeDesign ThinkingLean Product JTBD (Jobs-to-be-Done)Impact Mapping OKRsSDLCUser Story Mapping Dual-Track AgileContinuous Discovery
CREDENTIALS

Education &
Certifications

Continuous learning as a career cornerstone — 18+ professional certifications across product, tech, and leadership

Education

2004
Professional Diploma in Computer Science
Cairo University
Advanced technical foundation in computing systems, algorithms, software engineering, and database architecture
2002
Bachelor of Science in Science & Education
Ain Shams University
Interdisciplinary foundation bridging scientific methodology, research principles, and educational frameworks

Languages

Arabic
Native
English
Professional

Professional Certifications

OCA Oracle Certified Associate
OCP Oracle Certified Professional
ICAgile Certified Agile Professional
Google Analytics Data & Analytics Certified
Coursera PM Product Management
+13
More Certifications

Holding 18 professional certifications spanning product management, Oracle technologies, Agile methodologies, digital analytics, financial systems, and enterprise architecture

All certifications verified on LinkedIn profile

RECOGNITION

What Colleagues
Say

Perspectives from those who have worked alongside me — across markets, sectors, and challenges

"Marwa has an exceptional ability to translate complex business requirements into clear, executable product strategies. Her work on APEX ReportCraft has set a new standard for developer tools in the Oracle ecosystem. Her leadership is inclusive, decisive, and always user-first."

SM
Senior Engineering Lead 700apps · Oracle APEX Division

"Working with Marwa through the SAMA licensing process was remarkable. She navigated one of the most complex regulatory frameworks in the region with strategic clarity and precision. Her ability to align cross-functional teams under pressure is rare and truly invaluable."

AK
Director of Operations FinTech Sector · Saudi Arabia

"Marwa's Agile transformation at EGYsystems was a turning point for our organization. She didn't just introduce new processes — she changed the culture. The team became more autonomous, more confident, and dramatically more productive. The 70% quality improvement speaks for itself."

RH
VP of Technology EGYsystems · Cairo, Egypt

Read full recommendations and endorsements on LinkedIn

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GET IN TOUCH

Let's Build
Something Great
Together

Whether you're looking for a visionary product leader, want to explore a collaboration opportunity, or simply want to connect — my inbox is open.

Email Marwanoussir@gmail.com
Phone +20 1116516928
LinkedIn marwa-nossier-6a937133b
Marwa Nossier
Marwa Salah Nossier Strategic Product Leader · 20+ Years

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